SUNNYVALE, CA, Mar. 19, 2001 - SanDisk Corporation (Nasdaq: SNDK) today announced that it is supplying Palm, Inc. with Secure Digital (SD) flash memory cards for the two new Palm™ handheld computers, the Palm m500 and m505 handhelds, introduced earlier today.
The new Palm m500 series features an expansion slot for removable SD cards, providing consumers with an expandable storage option for data, backup files, digital music and other valuable content such as e-books, e-maps, and video. Because of the broad acceptance of SD media, the cards can be shared among a variety of SD-enabled consumer products, such as printers, digital cameras and MP3 players. Palm's expansion-card slot technology adds greatly to the flexibility of the Palm platform by providing the means to add future expansion modules, such as modems, Bluetooth, GPS, digital cameras, barcode scanners and MP3 players.
As a founding member of the SD Association, SanDisk has been instrumental in establishing the SD and SDIO (SD Input/Output) specifications. SanDisk is working closely with Palm, which co-chairs the SDIO committee, to establish SDIO as a standard for extending the capabilities of consumer products.
Palm will be exhibiting the Palm m500 series handhelds with SanDisk-supplied SD cards at the annual CeBIT trade show, where SanDisk is also demonstrating products at the Hannover Convention Center in Hall 13, Stand 84.
Byron Connell, vice president, Product Management and Planning, Palm, Inc., said, "The merits of the SD card-its small size, broad adoption as a standard, power efficiency, low cost, fast transfer rates and support for I/O-made it the best choice for our expansion slot. SanDisk's expertise helped us optimize our dual expansion architecture. With continued support from SanDisk and the SD Association, we intend to strongly promote the SD card standard as the preferred choice for expandable performance, durability and content security."
Nelson Chan, senior vice president of worldwide marketing and sales at SanDisk, said, "I am proud of the close cooperation we have established with Palm and excited about their great new products. Palm's embracing of the SD platform and SanDisk's SD cards will, we believe, be a transforming event for the handheld market and adds greatly to the rising momentum for the SD card as a universal card standard."
SanDisk participates in Palm's PluggedIn Program and has been qualified to use the Designed for Palm Handhelds logo to let customers know that SanDisk SD cards will work with Palm m500 series handhelds. SanDisk also will roll out special marketing activities in select retail channels worldwide to promote the benefits of selecting SanDisk SD cards when purchasing a Palm m500 series handheld.
SD Card Background
The postage stamp-size SD card is available in 8, 16, 32 and 64MB versions, with plans for significantly higher capacities in the future. Proprietary security functions have also been incorporated into the SD card that facilitate the secure exchange of content between host devices and the card. The security technology has been designed to comply with the Secure Digital Music Initiative (SDMI), making it an ideal solution for the transfer of digital content such as music and books.
The SD Memory Card was introduced in August, 1999, by Matsushita Electric Industrial Co., Ltd. (NYSE:MC), best known by its Panasonic brand name, SanDisk and Toshiba Corp. The SD Association, which already has more than 225 member companies, is an industry-wide association created to set industry standards for the card and promote its wide acceptance in digital applications including Internet music players, Internet appliances, cellular phones, digital still cameras, digital video cameras, handheld computers, automotive systems, set-top boxes and other products.
SanDisk Corporation, the world's largest supplier of flash data storage products, designs, manufactures and markets industry-standard, solid-state data, digital imaging and audio storage products using its patented, high density flash memory and controller technology. SanDisk is based in Sunnyvale, CA. The matters discussed in this news release contain forward looking statements that are subject to certain risks and uncertainties as described under the caption "Risk Factors" in the company's annual report on Form 10-Q filed with the Securities and Exchange Commission. The company assumes no obligation to update the information in this release.
All trade names are either registered trademarks or trademarks of their respective holders. Palm is a trademark of Palm, Inc. or its subsidiaries.